Exhibition Leads – 7 Top Tips to Improve Leads:Sales conversion rates I was talking with an exhibition stand contractor some time ago and I couldn’t believe it when he told me that on several occasions over the years, when breaking down his clients’ stands after a major event, he had found all the visitors business cards – leads...
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An Exhibition or event is your chance to showcase your business so communicate your objectives to your team. Brief them at the start of each day about:- The products/services on display What information they need to capture from visitors Staff rotation to ensure that the stand is always manned Who is the exhibition stand manager for the day/period? Who is...
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